Our Journal

Dressed to Kill

Interior desin Soho Carnaby
20 February, 2023 Interiors

It seems fitting that Shaftesbury’s first venture into furnishing a property for the lettings market is in collaboration with Soho Home, which is located a mere stone’s throw from this brand new boutique development on Ganton Street in Carnaby Village. Carnaby Lofts, 15 one and two-bedroom apartments on the top floor of the former National Magazine House, really is the jewel in Shaftesbury’s residential crown. These loft apartments deserved to be dressed to mirror their meticulous design, with thoughtful and handpicked pieces by design-led procurement company Dodds & Shute, who focus on sustainable furniture and materials selected for their quality, durability and sustainability credentials. 

Shaftesbury is renowned for enhancing the local community by creating spaces for people to live, work and play.

Carnaby Lofts, which range from 538 to 1,066 square feet, are discreetly located within their vibrant surroundings. With panoramic views across Carnaby Street, over the rooftops of Soho or taking in the cityscapes of St. Paul’s Cathedral and London Eye, each apartment has its own private balcony, access to a pretty rooftop communal garden lined with flowers, herbs and a green living wall and even weekday concierge.

Alongside Soho Home are pieces from &Tradition who are passionate about creating a more conscious, comfortable and beautiful world with iconic furnishings and MENU that connect individuals and spaces through great design.

Featured products include bespoke Lozi bedside tables, Foresso dining tables, organic and sustainable mattresses handmade in Devon, responsibly sourced timber flooring and LED lighting. Needless to say, much like the well-thought-out and considered approach to the development as a whole, the attention to detail with the interiors has reflected the same. 


Intrigued to learn more? Contact us, and let us introduce you to Carnaby Lofts.

Tavistock Bow offer the full suite of property services including Residential SalesLettingsProperty ManagementProperty Search & Acquisition along with professional services including Block Management, Asset Management and Development Consultancy.

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